Branded products have come a long way since the token branded pen and stress ball had their heyday. I’m not sure about you, but these items generally have a short shelf life. They’re a dime a dozen and do nothing at all to wow your clients and increase your brand exposure.
Fear not, we’ve got the down low on how to do branded products the right way.
Branded products are an extension of your marketing strategy. They work to engage and retain clients in a way that a simple card just won’t. Again, we’re not talking advent calendars and the like, we’re talking high-end luxury items that will be treasured and used again and again. Not only will branded products keep your brand front of mind, positive sentiments from your client will be at an all time high.
This is a very fine line indeed. Our aim is to create gifts that leave a positive memorable impact on your clients. This means analysing your client base and providing the perfect piece to both compliment your brand and delight your giftee. If you’ve just sold a $50,000 car for example, your budget needs to reflect that. Again, a branded magnet and balloon will do nothing for your long term branding goals.
Still not sure? Email us and we’ll help you curate the perfect branded piece.
This depends on your overall aim. If you like to send welcome gifts to new clients, we suggest obviously, sending this once official contracts have been signed. If you are a real estate agent, the very best time to send branded products is once settlement has taken place.
If you are using branded products to lure potential clients across, your budget and timeframe will be different again. Either way, we’re positive a luxurious branded product, created with taste will have the impact you’re hoping for.
Our approach, first and foremost is to create a gifting experience with a difference and then discuss your branding options. We can add just a hint of your brand through customisable tissue paper and ribbon which is always stylish without being over the top.
For clients looking to brand an item, we always suggest choosing something of value so it communicates your brand messaging. We can coordinate branded candles, slate cheese platters, timber platters and more.
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Boxed Temptations specialises in unique and memorable corporate gifts, working from their Toowoomba studio to service clients Australia-wide. We work with your brief and budget to come up with the best solution for your gifting requirements. We can help with:
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